London Fashion Week: Tamar Keburia FW24-25 collection "Reflections"

Ukrainian designers continue to create collections under extremely difficult conditions, demonstrating the Ukrainian fashion industry's strength, resilience and courage. We express our sincere gratitude to the British Fashion Council for supporting the third joint show of Ukrainian designers at London Fashion Week. The show of Ukrainian designers at London Fashion Week is supported by the USAID Competitive Economy Program in Ukraine.

"The clothes we wear have the power to tell the world who we are and what we stand for. The work of these designers is a testament to their creativity and resilience in unimaginable circumstances, as the two year mark of Russia's horrific, illegal invasion approaches. I am incredibly proud that London Fashion Week can provide a platform to help showcase Ukrainian strength and style to the world," said Lucy Frazer Secretary of State for Culture, Media and Sport.

After the start of the full-scale Russian invasion, Ukrainian Fashion Week launched the "Support Ukrainian Fashion" Initiative to help Ukrainian designers. Therefore, 69 Ukrainian fashion brands had an opportunity to introduce their collections created during the war on the international fashion scene.

Celebrating the strength and resilience of contemporary Ukrainian women amidst challenging times, TAMAR KEBURIA proudly presents its FW24-25 collection, "Reflections". In a world where our people are fighting for our shared future, this collection stands as a tribute to the unwavering spirit and empowerment of Ukrainian women.

Designer Tamriko Keburia, twice displaced by war, brings a deeply personal and poignant perspective to the runway with a collection that marries fashion with the complex theme of refugee identity. Through symbolic mirrored suitcases, the runway invites viewers to reflect on their own lives in the context of a refugee's journey – a journey the designer themselves have navigated.

Each piece in the 'Reflections' collection serves as a narrative of fortitude, symbolising diverse and individual human stories that connect us all. This show stands as a powerful testament to resilience and the universal quest for empathy amidst global strife.

SHOW CREDITS:
PR Agency: IPR London
Production: Blonstein Creative Production
Hair By Philip Haug For Schwarzkopf Pro
Makeup By Michelle Webb For AOFMPro Using Dermalogica
Catering: Cream.Dream London
In-house photography: Chris Yates
Project Partner: UA in UK Community