The New Iveta Vecmane Collection Invites Wearers to Reflect on Their Identities

At this year’s Riga Fashion Week, Latvian designer Iveta Vecmane unveiled a powerful new collection, created in collaboration with her daughter Hanna, that explores the creative equation of the unknown "X."

Fashion Press Corner / RFW

11/1/2024

The collection is inspired by the timeless principles of Northern European elegance, yet infused with innovative, contemporary design elements that challenge conventional fashion norms.

Vecmane’s approach blends her signature minimalist aesthetic with bold, modern twists, merging traditional craftsmanship with the progressive spirit of today’s empowered woman. Drawing on themes of strength, independence, and sustainability, each garment tells a unique story, inviting the wearer to reflect on their identity while embracing the future of fashion.

As a designer, Vecmane has always championed slow, sustainable fashion, encouraging consumers to invest in high-quality pieces that form a long-lasting, versatile wardrobe. This collection continues that ethos, offering garments made from sustainable materials that not only exude elegance but also contribute to a more mindful, eco-conscious way of dressing.

In line with her philosophy, Vecmane’s designs are about more than just style—they represent an evolution of the modern woman, one who effortlessly merges classic silhouettes with innovative touches, creating a wardrobe that is both timeless and forward-thinking. This collection is a celebration of tradition, individuality, and the ever-evolving landscape of fashion.

Photos: Mark Litvyakov